If there’s one thing difficult to talk about in Italy is the concept of inheritance.
A cultural heritage, which is too complex and expensive to manage, a political and economical legacy too negative to overcome and impossible to repay.
But this kind of inheritance that scares most of all is the familiar one. Italians hate notaries as much as they hate the archives and if they could, in a anti oedipal supreme Act, they would barter their past for a villa on the Costa Smeralda.
The Trussardi family has put this heavy burden into the hands of the lightweight Umit Benan who, for the summer 2013 collection, has not only comfortably played with the stylistic history of the brand but also cancelled forever the matte patina of sovereign stereotypes of the house of the greyhound.
The leather label on the polo shirts, the bicycle signed Trussardi, a formal dress code smelling of 80s, leather in all its forms but above all the legendary greyhound, this time in the flesh have become carefree, without past, weightless.
In a continuous interplay between formal and informal, Umit Benan told about a story of slightly caramelized, grassy and marine colours using natural materials and childish prints, making models walk on a gravel evoking holidays.
Now finally, after so long, Tomaso Trussardi, Nicola’s son, can go to the beach with his friends watching serenely a calm, sweet, romantic Tyrrhenian Sea that will recall him and us, his future only. Anything else.
Photo: Courtesy of Trussardi









